The global MAKE awards have just been dished out.
What are awards all about? Well, publicity basically. Either for those receiving or giving the award. Now given that the overall winner was a company with a marketing budget of many millions, it's not really for those receiving.
So who else? Well, Rory Chase's KNOW Network. Which is fair enough.
And Knowledge Management? Well, maybe. A couple of things worry me:
1. The top 20 are pretty much Fortune 500. And they are voted for by representatives from... Fortune 500 companies (as well as KM and IC experts). So back-slapping all round then.
2. Since 1999 there has been a mean of 3 new entrants into the top 20 per year. Which means that if everything was equal, you'd expect the 2004 list to be completely different to the 1998 list. 11 of the 1998 are in the 2004. Over half.
It's the same faces, the same stories. No offence to the people at these organisations - I'm sure they do great work. But I'm getting bored.
Xerox, BP, Buckman, IBM, Accenture - take a break. Put your feet up. Go on holiday. Can we have some new tunes please?
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