Laurel goes nuts for socialistics. Facebook sees more & more innovation around "consumer SNA" - already noted here. These aren't analytics per se - no betweenness or centrality measures here. But they are giving people the new best friend of analytics - visualisations.
Ross talks about some specialist social networking sites here and their enterprise brethren here.
The collision of social networking tools with visualisation tools will accelerate the uptake of both. Those who have been banging on about SNA for the last 20 years may find themselves the flavour of the month. Interest in SNA/ONA got a resurgence in the corporate world a couple of years ago but now seems to be moving into the consumer environment*. I think this new round of social network mapping will be extremely messy & lacking in rigour. But it will also be a fascinating group experiment as individuals try to make sense of this stuff. And manipulate for their own ends (human beings are like that). And get caught out by incorrect inferences (as anyone with SNA experience can tell you - the map is not the territory).
*For once moving in the opposite direction to other social software trends.
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment