Monday, November 19, 2007

LinkedIn is not a social network (and even if it was it's useless)

TD's argument against LinkedIn seems a bit contrived. His point seems to be that: i. LinkedIn is not a social network and ii. it's not about business networking either.

Whilst TD might find the mixing of business and socialising "unseemly", I'm not sure the rest of us have such refined palates interaction-wise. I agree with TD completely that business networking is all about reciprocity. But LinkedIn has been a reciprocal experience for me. I tend not to accept links from people I don't know but my experience asking a question on LinkedIn about Green IT a few weeks ago was very powerful. All kinds of people got back to me. You can't just put your feet up as a user of these tools and whine that they don't seem to have any use. They have the uses that you put them to and are shaped by the way you respond to the uses of others.

LinkedIn could be an awful lot better at facilitating the exchange of information - not necessarily with business versions of Facebook's Zombies and Vampires ("NOOO, I have been bitten by a recruitment consultant").

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