Wednesday, October 03, 2007

Presencing Portals

Historically, portals have been all about aggregating content & applications into one easy-to-digest package, more or less personalised to the preferences of the user. Typically this has been about access to data or content rather than access to others.

What has impressed me about Facebook and MySpace (to an extent) is a different version of portal that they offer. MySpace's blogs and Facebook's status sections create a kind of presence portal. I can see where people are, what they are up to, etc. Jasmin highlights some potential privacy pitfalls with this. And they are potentially serious.

I could talk about Privacy 2.0 here but that would be a trifle onanistic. I think we need to get a better handle on our own privacy here. What we tell people. We need to get back in touch with the lost art of keeping a secret. The pleasures & securities of mystique. The more opportunity there is to open ourselves up, the more pleasure there is to be gained from refusing to do so.

From a business perspective, we may be interested in letting others see where we are and what we are doing. Or we may not. Depending on culture & objectives. Depending on who is sticking dollar bills in our garter belts.

Web 2.0 is nothing more or less than a strip-tease (a lucrative industry that I have always been too unnerved by to engage with).

But which side of the lights are you on?

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